In this episode, we discuss the leaked news of a new Union x Air Jordan 1 release in 2025. We recap the impact of the first collaboration between the two and its impact on both brands and sneaker culture as a whole. Marco shares insights from the first Union x AJ1 collab rollout and his conversations with Chris Gibbs and the Jordan design team. We share our thoughts on the current narrative around Jordan Brand and the potential impact of its big 2025 release calendar.
0:50 Reactions to the news
2:12 What details do we know right now?
5:05 Looking back at the 2018 Union x Jordan release
21:27 What does this mean for Jordan Brand's 2025 release year?
27:43 What kind of conversations will we be having about Jordan Brand a year from now?