In this episode, we discuss how the Air Jordan 4 "Military Blue" went from the least favorite OG AJ4 colorway to a "grail" and "must cop" to many. We discuss how the time between releases, stock numbers, aftermarket pricing, and online mood boards can increase the demand for sneakers and turn some pairs into unexpected hits. We also touch on the upcoming release and what hopeful buyers can expect when the sneaker releases in May.
1:18 Industrial or Military Blue?
2:55 Is the Military Blue AJ4 a grail?
6:38 History of Military Blue AJ4
9:30 What was the 2012 era like?
18:54 Fabricated Nostalgia of AJ4 Military Blue
21:17 What colourways have led to this?
30:15 New shape of AJ4
32:15 What does the stock look like for this retro?